Thursday 26 March 2015

Automatically updates Google + main page for free

Automatically updates Google + main page.
Scheduled posts to specific Google+ pages.
Diverse RSS content from several projects to the same Google+.
Human-like post automation technology . 


To create a new project in RSS to Google+ Poster you simply need to enter the tool using the main menu "Tools"-"RSS Feeds Posters"-"RSS to Google+ Poster".

Another way is to use "Generate and Send to" option in any of RSS feeds Generators. Choose "RSS to Google+ Poster" from a drop-down menu and your generated feeds will be automatically sent to the Poster's interface.

One more way to create a new posting project is to go to "My saves"-"My RSS feeds", check-mark RSS feeds which you wish to use in your posting project and choose "RSS to Google+ Poster" from drop-down menu in "Send selected feeds to" option above the list of RSS feeds.

As soon as you get to the Poster's interface the first option you have is to add RSS feeds. RSS feeds will be automatically added if you use "Generate and Send to" option in one of the RSS Feeds Generators or "Send selected feeds to" in "My Saves" section.

You may enter RSS feeds manually when creating a project by pressing "Add RSS feeds button".
 

 New RSS to Google+ poster

First you need to add a list of RSS feeds to your project. Use "Add RSS feeds" button.

Then you need to enter your Google Plus login information. Please, be accurate here.

We also recommend specifying your Google account recovery email or phone number. This information will be needed in case Google asks to verify that you own an account. However this information is not mandatory.

 Note: Please read more about Google account recovery options

Now, you may set to make posts to a specific Google+ page. You need to enter your specific Google+ page ID.

 Note: Please use only numerical page ID

Pay attention to Google+ page URL:

 

 Google+ page ID

 

The long number with several digits is your Google+ page ID.

 Note: If you want to make updates to several Google+ pages you need to create separate projects to do so.

Press "Next" to go to the second step.

 

Posting project settings


Now you can make some settings for your posting project.

First, give your project a name so it could be easily found later in "My Saves" – "My posting projects" section.

Include keywords - this option will choose to post only RSS items which have at least one of the specified keywords in their title or description. You may use several keywords separated with commas.

Exclude keywords - this option will sort RSS items which include at least one of the specified keywords in their title or description and exclude them from posting. You may use several keywords separated with commas.

Shuffle RSS feeds - this option will set the order in which your list of RSS feeds will be processed.  If "Shuffle" checked - random order. If "Shuffle" not checked - in the order in which RSS feeds were added.

Number of items to post – you may post the exact number of RSS items (set for example 2-2 to post 2 items every time) or post a random number of items (set 1-3 to post randomly from 1 to 3 items every time)

Post items - this option will set the order in which RSS feeds' items will be processed.
Only new – only fresh added RSS items will be posted.
From newest to oldest – if no fresh items were added to RSS feed next the most recent time items will be posted.
From oldest to newest - the oldest in time items will be posted in the first place.
Randomly – random set of RSS items will be chosen for posting.

Before each run the system checks your RSS feeds for updates. And if you wish to post only fresh items you choose "Only new" option. In this case posts will be made using only fresh content. If no new items were added to RSS feeds the program will not make any posts and wait until the fresh content is added to RSS feeds. If you wish to use not only fresh content from your RSS feeds you need to choose "From newest to oldest" option. In this case the program will check for updates in RSS feeds and use them as the priority content for posting. If no fresh content was added the system will use the latest but not yet published content. If there is no matter for you whether to post new or older content you may choose "Randomly" option and a random set of items will be posted every time. If you wish to post gradually post RSS items starting from the oldest one you need to choose "From oldest to newest" option.

  Note: no matter what option was used in "Post items" duplicate items will never be used for posting.

Number of items to post – you may post the exact number of RSS items (set for example 2-2 to post 2 items every time) or post a random number of items (set 1-3 to post randomly from 1 to 3 items every time)

Press "Next" button once you are done with project settings


Automation


Here you set the timing of the project – another words, how often should RSS to Google+ poster make posts.

 

Project automation


Current server time - here you see a current system time. It may differ from your local time. So take this parameter into account.

Next run – date and time of the next post. Once the automation is set it will show you when the next post will be done.

Start /End project at – here you specify the exact dates for beginning and finishing the project. You use this option if you need to update your Google+ hope page or any specific Google+ page within a specific time period, for example Christmas holidays or during your own vacation. If you don't have any specific "End date" use any far perspective date for example year 2015.

Repeat project - here you choose how often you want to make posts to your Google+.

 Note: even if you set to make posts "every hour" a random timestamp will be used. It may be 45 minutes or 68 minutes for example. This was made to avoid any footprints and to make it look more like human manual updates.


Don't forget to press "Save project" once you are done with these settings.

You may use "Previous" button to navigate to the previous steps.

Now your project will be saved and you may find it in "My saves" – "My Posting Projects" section using main menu.

 

Saved projects


In "My Posting Projects" section you will find a list of all projects. Here you may "Pause" (press "ON" icon ) a project or "Restart" it (press "OFF" ). To remove a project from the list press "DELETE" icon .

Use "EDIT" icon  to go to project editor and make needed changes (reset Facebook account or list of pages, add more RSS feeds, change automation settings or any other).

Using project editor you may create a new project using the sample of already existing project. For example you wish to make posts to a specific group of Facebook pages and want to use the same settings as you already used in another project. Choose the needed project from the list, make the needed changes and NECESSARILY! change its name (otherwise the original project will be overwritten). When you save the project you will see your new and former projects in the list.

Press    icon to see the LOG of project operation.

Pay attention to "Next run at" column in your project tab. Here you see when the next project run will occur. The time is relative to our server time.

In project log you may see when your project was created, updated, paused, resumed. Here you will also be able to see the latest posts made.

 

Project log

 

Green information block will show the successful post. This block will display a post date, post title and post destination. You may click post title to visit a page with your post.

Yellow block will tell if there was no RSS content to post.

See the FAQ article on why your project may fail to post

Blue blocks will tell when your project was created, updated, paused or restarted.

 Note: only the last 50 project actions are displayed in log.
 

Example of Google+ posts

Saturday 9 August 2014

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Friday 8 August 2014

30 Google+ Local Page Reviews and SEO Impact on SERP and Customers within 24 Hours

Have you been trying to get “Google Local reviews” — in a way that’s quick and easy for customers and for you?

You’re smart. Customer reviews matter to your local rankings. I’ve found that the average #1 ranking has 33% more customer reviews than the average 


“Google reviews” — which customers write through their Google Plus pages — are even more important than reviews written on other sites, like Yelp and CitySearch.

Having Google reviews tends to generate more clicks from potential customers. Those golden stars catch your eye.

Also, the reviews your customers write are automatically shared with their friends (the people in their Google Plus “Circles”). Not only can this result in extra visibility for you in “social media,” but some of your customers’ friends may live nearby — which means they’re your potential customers as well.

Not having reviews is not a wise option.

When potential customers see your listing in Google’s local search results, they’ll only see the number of Google Plus reviews you have.

Doesn’t matter if you have 100 reviews on Yelp and 200 on Yahoo. If you have no Google reviews, it will appear to many potential customers as though you have no reviews at all. Then they’re less likely to click on you — and more likely to check out your competitors.

Worst of all, you’re more likely to be outranked by your local competitors if they have more Google reviews than you do, even if their customers hate them and their reviews reek.
Problem: how to get Google reviews easily

You know Google reviews are crucial to your local visibility. But I’m guessing the problem is you don’t know of an easy way to ask customers to review you.

If you’ve ever tried explaining to customers how to create a free Google Plus account (which they need), how to find your Google+ Local page, and finally howto post a review, you probably know what a pain all this explaining can be.

(Oh, and you have to do all of that in just a few minutes, or your customers will tune out the way they did in 8th-grade algebra class.)

You find it frustrating and time-consuming.

Your customers get confused.

And you end up with no reviews and a phone that doesn’t ring.
Solution: clear instructions for your customers


Or you can do it the easy way. Getting Google reviews doesn’t have to be hard.

You just need a system that makes it easy for you to ask your customers, and that makes it easy for them to write you reviews.

That’s why I’ve put together a one-page handout that you can give your customers, which…
Shows them how to set up a Google Plus account;
Shows them where to find your Google page; and
Walks them through how to post you review – so thatyou don’t have to walk them through it every time.

All they need to do is follow the steps on the handout. ORDER NOW

Then you’ve got a stream of Google reviews coming in—and most likely a Google local ranking that’s more visible and that attracts more customers.

You can get your review handout now, a little lower down on this page.

Or if you’d like some more detail, here’s how the handout makes Google reviews easier for your customers to write and easier for you to get:

It’s simple and easy for your customers. The handout walks them step-by-step through how to set up a Google Plus page and how to write a review on your Google+ Local page. No frustration or guesswork for them—or you.


Got Positive Reviews Almost Immediately
“I purchased Phil’s ‘Google Review Handout’ to distribute to my clients, and almost immediately I had two very strong, positive reviews show up on Google. Other clients have indicated to me that they will write a review soon. What an easy way to have clients share their experience while at the same time, help grow my business!”
—Jenny Lancette


Works Even Better Than I Expected
“The review handout works even better than I expected. From 8 reviews to 14 in 2 weeks.”
—Michael Baker


I’ve laid out the steps in an easy-to-follow flowchart, complete with pictures. You’re not asking your customers to read paragraphs of text.

Practical, Logical, & Easy to Follow
“The Google review handout is practical, logical and easy to follow for anyone. I found it useful to be able to leave clients with the handout knowing that I just maximised my chances of being left a positive review.”
—Alex Worth
Clear Web Marketing, Wakefield, West Yorkshire, UK

Convenient
“Getting clients to write a review is tough. Either they’ll forget to do so, get intimidated by the whole process of signing up, or they just forget. Having Phil’s system at your disposal simplifies this process — it’s convenient and easy to understand. Plus, it helps give you a competitive edge over your competitors.”
—Bert Levi


It’s one page. You’re not intimidating or belaboring your customers by giving them a fat packet of instructions. It’s short and sweet and easy to follow.

Crystal-Clear & Indispensable for Getting Reviews
“I’ve purchased all of Phil’s ‘Google review’ materials, and they’re outstanding. Crystal-clear organisation, easy for my clients to give their customers & easy for customers to follow. Indispensable tools for getting Google Places reviews.”
—Mark Watts
SEOManchester, Haslingden, Rossendale, Lancashire, UK

You can simply hand copies to your customers in-person. Done deal.

We Don’t Have to Explain Anything to Clients
“If you want customers to make the effort to write a Google review about your business then you need to make it an easy process. The Google review handout does just that. Our staff don’t have to explain to clients how to write the review. They just hand them the step by step instructions fully customized for our business.”
—Joseph Puglisi
Physical Addiction Fitness Centre, Brisbane, Queensland, Australia

Or you can email it to customers. When I customize your handout, I include links that customers can simply click on in order to take them to the steps.
It’s custom-tailored to your business. (That’s why once you order the handout, I’ll need to know the name of your business and where it’s located.)

Great Simple System for Clients to Use
“Before we started using Phil’s Google reviews handout, it was very difficult and time consuming to put a system in place for acquiring reviews. The review handouts make it very simple indeed. Now, we simply give clients a customised form (which impresses them!) and the system is in place to acquire new reviews from their customers.”
—Nicholas Pratt

I can make tweaks to the handout. If you see a change you’d like me to make after I send you the document, no problem. ORDER NOW


Phil Takes the Time to Get It Right
“I really liked the Google review handout as soon as I received it, but I also wanted Phil to make a couple of minor tweaks and customizations to it. Not only did he make the adjustments, but he did it fast, within an hour or two. Phil paid attention to detail so that I didn’t have to—and took the time to get the handout exactly the way I wanted it.”
—Jay Dunbar


It’s in a simple format: PDF. That means you can easily print it, and customers can easily open it if you email it to them.

Excellent Feedback from Clients
“We struggled for a long time asking our clients to post reviews with no real results. Of course, we got a few reviews, however, most people did not post them as they found it too difficult. When I saw Phil’s handouts, I decided to try them only for Google reviews and we got excellent feedback from our clients about how easy it is to post the reviews with these instructions. We give customers these instructions printed on paper and also email them as .pdf files. It is working just great!”
—Olga Pomeransky
Best for Bride, Barrie, Etobicoke, and Toronto, Ontario, Canada

If you have 2 locations I can give you a handout for each one. Even if your business has 2 separate Google+ Local pages, I’ll send you a handout customized to each (no need to place 2 orders).
It can work in your industry. I’ve created handouts for businesses in every industry you can shake a stick at, from audiology and accounting to zorbing and Zumba.

Clear & Concise
“With Google’s ‘Plus’ account requirements for clients who want to leave reviews, it’s critical to give clear, concise instructions on how to leave a review. Phil’s how-to sheet has given our clients just that info.”
—Lindsay Polyak
Knutson CPA, PLLC, Southlake, TX

The handout is tried and true: I give it to all my clients, who’ve field-tested it by giving it to their customers and getting Google reviews in return. I’ve created Google-review handouts for business owners in 46 US states, Australia, Brazil, 7 Canadian provinces, France, Germany, India, Ireland, Italy, New Zealand, Poland, South Africa, Sweden, and the UK. Put another way, this simple tool has worked for businesses in 6 of the 7 continents on Earth (haven’t sold a review handout to anyone in Antarctica…yet!).

Instant Home Run
“I had created several handouts to give my clients, that they in turn would give to their customers to walk them through the review process, but the ‘Google Review Handout’ I bought from Phil was an instant home run, my clients love it because it saves them time and they get more reviews.”
—Bill Enross


Great for Businesses in South Africa
“I have over 16 years experience when it comes to internet services overall. Specialising in Inbound and Paid Marketing (SEO – SEM mostly) the past 5 – 7 years. I can truly say that this Google+ Local handout by Phil is awesome and the best idea so far especially for businesses listed on Google+ Local in the South Africa market. Consumers here are not that skilled to even know how to do such a review much less even have a Google Account.”
—Dewaldt Huysamen
President, iLeadOnline;
Minister, U-CAN (United Christians Against Narcotics), Johannesburg, South Africa


The shortest route to more Google reviews

 
If you need more customer reviews but don’t want to spend all your time walking each customer through the process, you can order my one-page handout securely through Paypal right now. It’s just $30.

Click the Paypal button to start getting more Google reviews and better local visibility right now:


Soon after you’ve ordered, I’ll email you to ask you the name of your business and where it’s located, so that I can customize your handout. Please double-check the email address you use for Paypal, as well as your “junk” folder. I can’t customize your review handout or send it unless I can reach you.

After we’ve touched base, I’ll be able to make your review handout and will email it to you as a PDF—ready to hand to or email to your customers.

“Best $30 I’ve spent in a long time.”
—Dr. Todd G. Pollack

“Your providing that brochure for me, and for only twenty dollars, is one of the best things that has ever happened for my optometric practice.”
—Dr. Peter Anderson
Advanced Eyecare Center, Levittown, PA


(By the way, just contact me if you’d like to own my master template (available in Publisher and Open Office). You can use it to customize review handouts for an unlimited number of businesses. Getting the template might be the most economical way to go if you have 5+ locations or clients.)

Works in Germany
“Phil is a highly acclaimed Local SEO expert here in Germany and so I contacted him for his Google+ Handout for Reviews. After translation my clients and their clients love it and most importantly the reviews are flying in. I highly recommend his work.”
—Daniel Papcke
ConsultD, Sarstedt, Germany


My Clients Love These
“I found Phil’s review handouts and purchased the Publisher template right away so that I could brand it for each client I work with. I immediately put them to good use by incorporating them into my clients’ local marketing strategies, which helped increase reviews and business for each client. Having the ability to hand out a simple step by step document that requires zero training is a home run in my opinion.”
—Brandon Swenson
Utah SEO Pros, Salt Lake City, UT

Tiny Investment, Big Results
“I just started using the Google review fliers from Phil and they are great. Our clients have been very receptive to them and the directions are so easy for them to follow. Phil has also been extremely helpful and fast to respond if I had any questions. I definitely recommend using this small idea that creates big results. Well worth the tiny investment. Thanks!”
—Bob Piesco
New Image Hair Salon, West Bridgewater, MA

Fast & Easy for Customers
“We love the review handout. When I ordered it, I was impressed with the fast turnaround – I clicked the Paypal button and received the review handout customized with our client’s information right away. The review handout is a great way to ask your customers for reviews and makes the process easy so that they will actually go and do it. Thanks Phil!”
—Susan Walsh

Look Like a Hero
“I have a client that I promised I would help create a review management process for. Getting reviews was a big part of the contract because, even though they had a thriving dental practice, they only had two reviews. Just as I was starting to get to work I came across Phil’s Local Visibility System website and saw the one-page Handout for Google Reviews. The handout wraps the whole process of posting reviews into a nice little easy-to-follow package. Phil has knocked it out of the park. At first I was a little leery of the $20 price tag for a one page document, but I couldn’t have come up with anything this good if I had spent two days on it….Magic. Thanks Phil. You saved me a ton of work and now I look like a hero to my client.”
—Paul Stevens
Bootstrap Local Marketing, Hastings, Ontario, Canada

A Real Client-Pleaser
Wow, Phil’s handout made me look like a champ to my client! We all know how important Google reviews are and the his handout makes it super easy for anyone to follow. I will definitely be picking up some more.”
—Matt Hagens
Hagens Marketing, Scotch Plains, NJ

My One-Year, 100%-Satisfaction Guarantee


My guarantee is simple: you have 365 days—that’s right, an entire year—to see how you like your review handout. Your customers must find it easy to use, and you must be satisfied with the reviews it helps bring in, or I’ll give you a full refund upon request, no questions asked.

Superb Customer Service
“Phil provides superb customer service, and $20 is a small price to pay for the Google Review handout, which is clear, attractive and well-written. It has saved us a lot of effort and it makes it quick and easy for customers to write a review.”
—Gary Lawver
Skagit Powersports, Burlington, WA


Top-Notch Customer Support
“I spent many hours trying to write my own instructions for my clients on how to submit a Google review. Fortunately I found Phil’s website and purchased his product. My Google reviews took right off. Phil saved me countless hours of aggravation and frustration. I can also attest to his company’s top notch customer support on a personal level. Local Visibility System has a great product at a very reasonable price. Thank you Phil!”
—Brian Blaney
Red Carpet Floor Care, Burlington, KY

What parts of the handout are customized?
A header that asks your customers to write a review for your business.
Which specific words customers must type into Google to find your Google+ Local page immediately.
Embedded links that help your customers do the steps just by clicking on them—perfect if you email your customers the handout.
Your business contact info (usually your phone and website address).
Your logo.
Pretty much any bells and whistles you’d like (your slogan, a watermark, etc.).

Guides Customers Seamlessly
“As the sole proprietor of an SEO company, I’m always looking for ways to save time and work more efficiently. Phil at LocalVisibilitySystem provides me with a great time-saving solution: the handout for Google Places reviews. It’s a simple infographic consisting of custom screen shots accompanied by simple instructions, guiding the customers seamlessly through the process of leaving a review and rating of their recent experience with a business. I provide my clients with these simple handouts, who in turn, give them to their customers, in order to bolster their online review prominence and local search rankings. Again, a great time-saver for me, as well as for my clients – thanks Phil!”
—Dino Basaldella
Sonoma County Web, Santa Rosa, CA


Would Have Taken Me Hours
“My time is worth a lot so before I start creating something on my own I figure out how long it will take me. Then I take a small portion of that time to search and see if someone else has already done it. Recently I was considering creating a vehicle to drive more reviews to my clients’ Google pages. I figured it would take me a few hours to build a template, write the copy, insert links, etc. Before I got started I did a quick search and found Local Visibility System. Phil had already done all the work for me! With a click and $20 Phil created a customized page which was perfect for my needs. My time is worth a heck of a lot more than $10 an hour so getting the review handout was an absolute bargain.”
—Mark Kanty
Release Dynamics, Victoria, BC, Canada

Good facts to know about reviews in general
Reviews may or may not single-handedly improve your Google local rankings. That just depends on whether you’ve implemented other important steps. But reviews are a huge part of local visibility in Google—and without them, you’re at a major disadvantage to your local competitors. You’re also far more likely to attract new customers if they can see that your current customers are happy with you.
My review handout doesn’t guarantee perfect 5-star reviews. Nothing can. It simply shows your customers how to write reviews. You’ll get great reviews because you do a great job for your customers, not because of anything I can say or do.

Every Client Wants One
“These review handouts are by far the easiest and cheapest way for reputation management. It’s a brilliant idea. Every client that I mention this to wants one.”
—Oleg Levitas
Pravda Media, Brooklyn, NY


Not everyone you give the review handout to will write you a review. There’s no way to bat .1000. You’re making it easy for them to write you a review, so your batting average should be very good, but some segment of your customers simply won’t get around to it, for whatever reason. That’s always how it is. But that’s fine: you only need some of them to write reviews.


A Tangible Reminder & Friendly Tool
“I love the Google Places handout. It’s not easy to get clients to write reviews, even when they are happy with our service. The handout serves 2 purposes: a tangible reminder as well as a friendly tool to make it easier for my clients to leave me reviews.”
—Michael Mandis, CRMS

You should take your time with collecting reviews. Steadiness is important—whether it’s fast and steady or slow and steady. If you get too many in too short a time period, you’ll raise a red flag at Google (they’ll think you’re getting phony reviews). The best way to use this handout is to treat it like a business card: something you routinely give every customer without even thinking about it.


3 Reviews in a Week
“I’ve already received 3 new Google reviews in less than a week. In today’s everyday chaos this simple handout is a must if you want more reviews.”
—Chad Celi
Reset Strategies, Louisville, KY


Start getting customer reviews easily today

Your customers won’t have to read everything I just told you: All they have to do is follow the simple steps on the handout, which will take them about 3 minutes, start to finish. Then you’ve got some Google reviews, and most likely more local visibility than you have today.


Take a quick look at the PDF if you haven’t already – just to get a crystal-clear idea of what your review handout will be like.

All you need to do to get started is click the Paypal button to order now. Again, your customized handout is just $30(which should be tax-deductible as a business expense, by the way).


To Your Success, Locally and Everywhere!

Phil Rozek

P.S. If you happen to be located in Mississippi, Montana, North Dakota, or Wyoming, or if you’re ordering a handout for a client located in one of those states, please let me know after you’ve placed your order (I’ve got a bit of a treat for you).

So Easy a Caveman Could Use It
“This handout makes it so easy, a caveman could leave your local business a review on Google. Its simple design remedies the painful process of asking for, explaining how it works, and receiving reviews on my clients’ Google Places pages. Great job!”
—John Rizzo
Globe On Demand, Charleston, SC


Even a Dingbat Could Follow It
“The review handout gives simple, clear instructions on how to get a client or customer to leave a review for your business on Google Places. Even a dingbat could follow it. Thanks Phil!”
—Matt Woodacre
Indigo Marmoset Design, Epsom, Surrey, UK


Our Clients Love It
“I have personally searched all over the Internet for an online customer review solution and Phil’s 1-page handout for getting Google Reviews is the best. It makes a somewhat painful process very simple and easy to implement…and our clients love it! It is absolutely a no-brainer.”
—John Duttera
GetThePhoneRinging, Denver, CO


Couldn’t Be Easier
“Wow, what a great product you’ve put together! It couldn’t be easier for our clients, especially with today’s busy lives… Thank you!”
—Don & Kathy Beach
Carolina Romantic Weddings, Myrtle Beach, SC


Great Tool
“These handouts as well as everything else Phil publishes are great tools to help make sense of local search marketing. And for $20 bucks! How can you go wrong!”
—Ed Marvinney
UserSight Corp, West Palm Beach, FL


Done reading all that? You must be serious about reviews! Scroll back up to order your review handout. ORDER NOW

Wednesday 1 January 2014

You Can provide Google Plus Likes with 5 Easy Steps to provide 10,000 Followers

As a long time blogger, I know that it can be a challenge for new bloggers to grow their blogs. If you are running a blog and trying to figure out how to drive your social media traffic, here is a step-by-step guide on how to get started:
You Can provide Google Plus Likes with 5 Easy Steps to provide 10,000 Followers

Step One: Define your niche.

Try to refine your niche to be tightly defined. Larger niches are ok, but it will be hard to compete if your topic is fashion or sports. Find that unique angle that will make you stand out, even if it’s your voice.

Next, research the best keywords that describe your niche. Armed with this list, you can start building your social media presence. If your niche is more spread out, that’s fine – you’ll be casting a wider net, but you’ll also be thinking of the best subcategories for your niche as well. These words will likely form the basis of your search optimization efforts, but for our purposes, this research will help you target your social media audience. That means, rather than paring down the list to best words possible, grow the list to anything that can cover your topic.
Step Two: Select the social media venues that best fits you.


Right now, there are a number of great social media sites you should be engaging on, but not every one of them is the best fit for your blog. Here is a run down of the most popular social media sites as of now, but keep in mind new ones are cropping up every day:

Pinterest. This is actually one of the fastest growing and, according to social media analytics firm Simply Measured, it is driving more traffic to websites than Twitter, Facebook, LinkedIn, Google+ or YouTube. This is one exception to my rule: you need to be on Pinterest.

Facebook. The network that inspired a movie is still useful for joining groups around a centered niche topic. If you can find one that fits your location or niche, they are well worth the time and effort. Many of these group’s members help each other by participating on each other’s blogs and following each other on social media, and the best ones will provide tips, resources, advice, and opportunities for bloggers. Since it’s so easy to get distracted on Facebook, you may want to schedule a limited amount of time per day to engage on Twitter strictly for marketing.

Twitter. At 140 characters, or 117 if you include a link, the conversation on Twitter is succinct – and it moves rapidly. If you can keep up and enjoy chatting with strangers, Twitter may be for you.
Google+. Many people prefer Facebook to this one, but never underestimate G+’s influence on SEO. A few months back, I plussed a post about gluten-free living and afterward, and I was search result #4 on Google for “gluten free” for a number of months.

LinkedIn: This network, once predominantly for professionals and job seekers, is now becoming more popular with bloggers. It’s worth your while to connect there, as everyone from former employers to current friends can quickly and easily endorse you for skills you’d like to promote as well as connect you to the movers and shakers in your niche.

Tumblr: This microblogging platform allows you to share data quickly and easily with others. Great for rapidly spreading a meme about current events.

Instagram: This app organizes and promotes images you snap with your phone or iPad and shares them across your networks easily. A must-have for on-the-go bloggers.

In choosing an outlet, it’s worthwhile to spend time learningwho uses which platform. Once you’ve selected which social media outlets you want to target, decide how much time you want to dedicate to promoting yourself on each one and when. According to Mashable, each social media outlet has its own set of “best times” to share.

Finally, find apps and plugins that will help you optimize your social media experience. TweetDeck helps you organize your hashtags and tweets, and HootSuite will keep all your social media outlets organized, allowing you to do things like schedule updates.
Step Three: Build your audience.

Now you’ll need those keywords to start building followers. Start following everyone who has those keywords in their name. Google them, and follow the sites that come up. Next, think of brands and products that speak to your niche and follow them online. You may also want to sign up for their newsletters, as well as attend online events, such as Twitter parties or webinars, that they host. (Note: I’d avoid a Twitter party with a high dollar value prize. This makes it difficult to engage with anyone, since there will be hundreds of people attending to try to win.)

Finally, check for hashtags with your keywords. You’ll need to follow them regularly on Twitter (this is where TweetDeck comes in handy), and you can check them on Pinterest.
Step Four: Promote yourself.

Make sure your social media is available on every blog post. Look for social media plugins easily integrate with your website, like Sociable or Shareaholic. In addition, download a plugin that will allow visitors to pin your blog images to Pinterest. Check out Smashing Magazines’ list of 25 plugin resources for WordPress.

For Pinterest, make sure your images are pin-worthy. Use a graphics program such aslike PicMonkey to create border, use an eye-catching font for the title, and put your blog name on your photo for additional exposure. While you can and should pin your own content, get out there and pin others, and comment on pins of people you don’t follow. (You can use hashtags here.) Read “5 Ways to Create Highly Shareable Pinterest Pictures for Your Business” at Social Media Examiner for even more great tips.

Network like crazy. Blogger conferences and conferences in your niche help are usually worth every penny for the contacts you’ll be meeting as well as great learning provided. I’ve landed some great paying gigs at BlogHer conferences. You should also attend events hosted by brands or look for local blogger groups or groups that are in your niche, to help you connect and find out what other events – such as invitation only functions – you can attend to network. Also, there are plenty of networks that seek out blogger content. One of my groups, the SITS Girls, regularly seeks out posts published on external blogs and draws huge audiences.

Find your tribe. One of your best bets is to connect with a group of bloggers that have something in common. For example, I work with a Facebook group of moms involved in social media in Philly. Since we have all of those things in common, it’s easy to find bloggers interested in my particular niche who are willing to comment and share, and I’ve had lots of private event invitations.
Put a hyperlink to your site and a brief descriptive tag line in your email signature.

Go to great blogs that are in your niche and start commenting regularly. You want to engage in discussion, so don’t just go and write a brief, “great post!” Pay attention to the content and sentiment of the blog post and share your opinion (agree or disagree), your experiences with the topic, and questions for the poster. If you can, add your blog link.
Step Five: Create great content.

Now that you are on your way to building your audience, start writing valuable posts that will draw discussion. That means not only writing about great topics but crafting enticing headlines. (Check out Jerry’s headline writing guides and Headline Hacks for great tips.) Write about trending topics in today’s news. Curate content from other websites, drawing lists of (“Top 25 Plugins”). Be controversial, if you have a thick skin. Make a how-to post with detailed images or share how you solved a particularly tricky problem that you couldn’t find Googling. Give away something great, like a free report on brands your audience uses. Post deals or reviews your audience will appreciate. You can set up days of the week you’d like to post a certain topic (i.e., Friday is for book reviews) and keep up-to-date by scheduling regular postings using a plugin like Editorial Calendar.

Make sure you live where your audience lives, whether that’s on Facebook groups, user forums, conferences, websites, news outlets – anywhere you can hear their comments and question and see the information that is driving them towards dialogue, and create your content around that. Write to those questions.

Your dedication to your topic and keeping your audience informed about it should be your top goals, and working hard at these 5 steps will drive help drive traffic and build your audience.